Tollywood rising star Vijay Devarakonda on Friday released a set of new pics on Instagram to launch his new line of clothing ‘Everyday Rowdy’ of his Rowdy Wear brand.
The new clothing line is designed by the well known fashion stylist for the Indian film industry, Harman Kaur, who is also the personal fashion stylist for actor Allu Arjun.
Launched July last year, the Rowdy Wear brand has received massive response and has since expanded its collection to footwear. There are also talks that Vijay Deverakonda will be collaborating with famous co-star Rashmika again to anchor female wear under his brand.